Consider pop culture or current events
Depending on your products and customers, you could even incorporate pop culture into your displays.
When cooking up ideas for what to showcase, go beyond traditional seasons and big holidays. Instead, turn to current events and pop culture to see if you can use those themes in your shop’s look and feel.
No matter the type of display, be sure to keep it simple and on-brand. This is particularly important for window displays, Keep windows simple, on brand and enticing to convert your passers-by into visitors.”
Use eye-grabbing signage
If your shop is in a busy location filled with distracted shoppers or if people aren’t stopping to look at your windows, try adding additional elements to grab their attention.
Our suggestion? Use signage. It’s simple, affordable, and effective. The key is to choose signs that pop. To do that, you need to go beyond just sticking a “SALE” poster on your door or window.